On the 15th of August 2006, I took over a little shop in Black Rock called Little by Little. I had no knowledge of running a business. NOTHING! All I knew was that I loved fashion and especially kids fashion! The shop was quite run down, crowded and dark. Dark grey carpet, butter cream walls with antiquated fittings and not a mannequin in sight.
I knew the potential, I could honestly picture the transformation from the moment I set foot in that shop... White walls, white fit-out, clean pine floorboards, with a splash of colour... a red chandelier! A bit of a Nordic theme about it!
It took us 2 frantic weeks to get it up and running... I still remember the excitement of unpack the unknown stock... the good (Fred Bare at its best!) the bad (striped purple and orange dresses) and the plain ugly (imagine a dress with puffy sleeves, blue ombre with a safari/giraffe print on the skirt, needless to say it was sent straight back!). I didn't do the ordering but had to accept some of the previous owners orders. The VIP night where I invited family and friends to join me in launching my new business. The excitement, the anticipation, the pride.
The first day I opened to the general public, I remember I was so nervous I wanted to throw up. I distinctly recall my very first general public customer.
After tomorrow, 15th August 2013, Little by Little and I will embark into a new phase... an exciting new era of Little by Little... again the same anticipation, excitement and pride...
Little by Little won't be just your run of the mill web store... We will be pop-ups and not just for sale time! Pop-ups and Open days when we have optimal stock levels so that our customers can buy the best, and at the best times! There are so many new and exciting things that you will slowly find out in due course...
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And Thank You for the support, the journey and the future.