I swear Minti would have to be the most popular brand with many young mums! Today it arrived in store and I had customers literally pulling at the boxes! My shop looks like a bomb has hit it... All because of Minti.
I can see why the brand is very popular! Excellent quality of fabrics, quirky designs, comfortable fit. And amazing colours! The colours are truly amazing, specially for the boys. Where other brands have a handful of dull colours for the boys, Minti loves vibrant blues, red, greens and yellows... and sometime all these colours mixed together.
So I guess reliability, good design, hard wearing fabrics, FUN!, make this great brand so so popular!